Google Ads built only for therapy practices

Fill Your Therapy Practice with More Ideal Clients Using Google Ads

Done-for-you Google Ads campaigns built specifically for therapists, counselors, psychologists, and mental health clinics.

20 minutes. No pressure, no obligation.

Therapy practice ownerTherapy practice ownerTherapy practice owner
4.6/5

100+ therapy practices served

7+

Years of experience

97%

Satisfaction rate

Specialized Google Ads management for therapy practices across North America.

Ready to Transform Your Practice Growth?

Join 100+ therapy practices using our proven Google Ads system to attract ideal clients consistently.

20 minutes. No pressure, no obligation.

Who We Help

Built For Every Stage of Practice Growth

We specialize in helping therapy practices of all sizes attract their ideal clients through targeted Google Ads campaigns.

Solo Practitioners

Perfect for independent therapists looking to fill their schedule with ideal clients and create a sustainable practice.

  • Struggling to maintain a consistent client flow
  • Limited time for marketing efforts
  • Need to maximize ROI on marketing spend

Group Practices

Ideal for multi-therapist practices looking to scale efficiently and keep every clinician's schedule optimally full.

  • Need enough clients to support multiple therapists
  • Seeking specialized client-therapist matching
  • Want predictable, plannable growth

Multi-Location Clinics

Specialized campaigns for practices with multiple locations needing coordinated marketing across different regions.

  • Require location-specific targeting
  • Need unified brand messaging across sites
  • Seeking scalable client acquisition systems
How It Works

A Simple Path to a Full Practice

Our proven process delivers a steady stream of quality therapy clients with minimal effort on your part.

1

Fit Call

We learn about your practice, your ideal clients, and your growth goals to design a customized plan.

2

Campaign Setup

Our team builds complete Google Ads campaigns tailored specifically for your therapy practice.

3

Optimization

We continuously refine your campaigns to improve performance and maximize your return on ad spend.

4

Client Acquisition

You receive a steady flow of qualified client inquiries ready to book appointments with you.

Results You Can Expect

Performance You Can Plan Around

Performance data from active client campaigns. Results vary by market, budget, specialty, intake process, and website conversion rate.

Campaign Performance Over Time

  • Client Bookings
  • Qualified Leads
Month 1Month 2Month 3Month 4Month 5Month 6Month 7015304560

Based on average performance across 50+ active therapy practice campaigns.

Key Performance Metrics

25-40

Monthly Inquiries

Qualified leads per month

6-12%

Click-to-Call Rate

Ad clicks that result in calls

$35-65

Cost Per Lead

Average cost for each inquiry

4-7x

Return on Ad Spend

Revenue per dollar spent

Based on active client campaign data. Results vary by market, budget, specialty, intake process, and website conversion rate.

78%

Client Success Rate

Clients who meet or exceed their growth goals within 90 days

2.8x

Lead Volume Increase

Average improvement in qualified leads compared with previous marketing

92%

Client Retention

Continue working with us after the initial 6-month period

Want Results Like These for Your Practice?

Our specialized Google Ads campaigns help therapy practices achieve predictable growth month after month.

20 minutes. No pressure, no obligation.

Success Stories

Real Client Case Studies

Detailed results from therapy practices that transformed their client acquisition with our Google Ads campaigns.

Dr. Elena Rodriguez, PhD

Dr. Elena Rodriguez, PhD

Solo Practice — Trauma Therapy

Austin, Texas

The Challenge

After opening her trauma-focused practice, Dr. Rodriguez was only seeing 8-10 clients per week despite availability for 25. Her directory listing generated few leads, and those who called often weren't a good fit for trauma work.

The Solution

We created targeted campaigns focused on PTSD, childhood trauma, and EMDR therapy with location targeting around Austin. We developed ethical ad copy that attracted trauma survivors while filtering out general counseling searches.

6-Month Results

21

Weekly clients

85%

Trauma-specific referrals

$47

Cost per inquiry

5.2x

ROI

"I went from worrying about paying rent to having a 3-week waiting list. The quality of clients is incredible — they're specifically seeking trauma therapy, not just general counseling."

Marcus Thompson, LCSW

Marcus Thompson, LCSW

Group Practice — 4 Therapists

Portland, Oregon

The Challenge

Thompson's group practice had inconsistent client flow — some weeks therapists were fully booked, others they had multiple cancellations. Their website got minimal traffic and insurance panels had 6-month waits for new providers.

The Solution

We built separate campaign tracks for each therapist's specialty (anxiety, depression, couples therapy, teen counseling) with strategic bid adjustments based on appointment availability in real time.

4-Month Results

95%

Therapist utilization

2

New hires needed

$52

Cost per booking

340%

Revenue increase

"We went from feast or famine to predictable growth. Now I can actually plan expansions and give my therapists the security they deserve. The ROI paid for two additional full-time positions."

Sarah Chen, LMFT

Sarah Chen, LMFT

Specialty Practice — Eating Disorders

San Diego, California

The Challenge

Chen's eating disorder practice relied entirely on referrals from doctors and dietitians. When referrals dropped 70%, she was seeing only 6 clients per week and considering closing the practice.

The Solution

We developed highly targeted campaigns for anorexia, bulimia, and binge eating disorder recovery, using sensitive, hopeful messaging that met ethical standards for vulnerable populations.

8-Month Results

18

Weekly clients

60%

Self-referrals

$89

Cost per lead

4.1x

ROI

"The campaigns brought me clients who were actively seeking eating disorder treatment, not just general therapy. My practice not only survived but became more sustainable than ever."

Client Feedback

What Practice Owners Are Saying

Real feedback from the therapy and mental health practice owners we've helped build a more predictable client acquisition system.

“Within two months I was already almost full and the referrals were pouring in. Not only that, they were the ideal clients that I feel so fulfilled in working with.”
Gretchen Nelson

Gretchen Nelson

Parent-Child Bond · Minnesota

ResultAlmost full within two months
Featured result
“We went from having roughly 15–20% room for new clients to everyone — including me — being at capacity. We actually had to pause the campaign because we had no space for additional clients and needed to focus on hiring more clinicians.”
ES

E.S., PhD

Licensed Psychologist & Group Practice Owner — Philadelphia, PA

“I can definitely tell the marketing is making a difference. I started receiving so many calls that I had to think about an answering service.”
AA

A.A., MS, LMFT

Licensed Marriage & Family Therapist — Fort Worth, TX

“I went from worrying about paying rent to having a 3-week waiting list. The quality of clients is incredible — they're specifically seeking trauma therapy, not just general counseling.”
ER

Elena R., PhD

Solo trauma-therapy practice — Austin, TX

“We went from feast or famine to predictable growth. Now I can actually plan expansions and give my therapists the security they deserve.”
MT

Marcus T., LCSW

Group practice of four therapists — Portland, OR

“You brought the profitability factor in from the beginning. I considered the results we achieved in such a short amount of time a big win, and I really appreciated your quick help.”
PM

P.M.

Director of Revenue, Maternal Wellness Organization — Miami, FL

“We generated three consultation bookings, and I was excited to see the system begin connecting me with prospective clients. Thank you for all the work.”
AP

A.P., MA, LAC

Licensed Associate Counselor — Tucson, AZ

“Everything is moving in the right direction, and I'm super psyched.”
SL

S.L., PhD

Licensed Clinical Psychologist & Practice Founder — New York, NY

Results vary by practice, market, specialty and ad budget. Some clients asked not to be named in full; their words are unchanged.

What's Included

Everything in Your Campaign

Everything you need for successful Google Ads campaigns designed specifically for therapy practices.

Google Ads Strategy

Custom strategy tailored to your practice type, location, and ideal client demographics.

Keyword Research

In-depth research to identify high-converting keywords specific to therapy services and local search terms.

Ad Copywriting

Professional ad copy that attracts your ideal clients while adhering to therapy practice ethical guidelines.

Campaign Setup

Complete Google Ads account setup with proper campaign structure and audience targeting.

Conversion Tracking

Advanced tracking setup to monitor form submissions, phone calls, and client acquisitions.

Call & Form Tracking

Dynamic call tracking and form analytics to understand which ads drive the most qualified leads.

Landing Page Recommendations

Expert guidance on optimizing your website pages for maximum conversion rates.

Negative Keywords

Strategic negative keyword lists to prevent your ads from showing for irrelevant searches.

Location Targeting

Precise geographic targeting to reach potential clients within your service area.

Ongoing Optimization

Continuous campaign improvements to maximize performance and reduce cost per acquisition.

Monthly Reporting

Detailed monthly reports showing campaign performance, ROI, and growth metrics.

Therapy-Specific Ethics

All campaigns designed with therapy practice ethics and professional guidelines in mind.

Why New Growth Media

Not Just Another Marketing Agency

We specialize exclusively in helping therapy practices grow with ethical, effective Google Ads.

Therapy Specialists

We exclusively serve mental health practices and understand the unique ethical considerations of therapy marketing.

Google Ads Experts

Our team is Google Ads certified with specialized experience in therapy practice client acquisition.

Dedicated Support

You work with a dedicated account manager who understands your practice and is always available for questions.

Transparent Reporting

Monthly performance reports show exactly how your campaigns are performing and the ROI you're receiving.

See How It Works

How We Fill Therapy Practices with Ideal Clients

Watch this 60-second video to see how we help therapy practices grow with Google Ads.

After You Book

What Happens Next

A simple 4-step process from your first call to live campaigns.

1

Pick a Time

Answer a few quick questions about your practice and choose a time that works for you. Takes about a minute.

2

Fit Call

On a free 20-minute call, we look at your current client flow and where qualified inquiries may be getting lost.

3

Custom Growth Plan

If it's a fit, you get a clear plan showing how we'd help you attract more of your ideal therapy clients.

4

Launch

We build and run your campaigns. You take the consultations.

No Pressure, No Obligation

The call is free, and our service is month-to-month. If we're not the right fit, we'll tell you.

Still Have Questions?

Book a free 20-minute Practice Growth Fit Call to discuss your practice's specific needs and how we can help you grow.

20 minutes. No pressure, no obligation.

Get Started

Ready to Grow Your Practice?

Book a free 20-minute Practice Growth Fit Call to discuss how we can help you attract more of your ideal therapy clients with Google Ads.

No Obligation Consultation

Get expert advice on how to improve your practice's online presence.

Custom Growth Strategy

Receive a tailored plan based on your practice's specific needs and goals.

Transparent Pricing

Clear, straightforward pricing with no hidden fees or long-term contracts.

Book Your Free 20-Minute Practice Growth Fit Call

20-Minute Fit Call

Discuss your practice goals and needs

Choose Your Time

Pick a time that works for your schedule

No Obligation

A free call to see whether we're a fit

Book My Free Fit Call

Your information is secure and will never be shared

FAQ

Frequently Asked Questions

Answers to common questions about our Google Ads services for therapy practices.

Our pricing is simple and transparent: a one-time $500 setup fee, then a flat $495/month management retainer — the same for any practice size. Your Google ad spend is separate and paid directly to Google from your own account, so you stay in complete control of the budget. Here's how it works:

  • One-time setup fee: $500
  • Management retainer: $495/month, flat for any practice size
  • Ad spend: separate from our fee and paid directly to Google from your own account — you set and control the budget
  • Month-to-month after an initial 60-day setup period

Most clients see a 4–7x return on investment through new client acquisition, making this a profitable investment in practice growth.

Ready to Fill Your Practice with Ideal Clients?

Take the first step toward predictable practice growth with our specialized Google Ads management.

20 minutes. No pressure, no obligation.